Avon Alpha, released in 2015, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Avon Alpha: fruity, woody and sweet, about 5h on skin, projection 5/10, sillage 4/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Avon Alpha we found, ranked by opening & dry-down similarity:
Offers a sweet and floral composition that sits in the same family as the reference, focusing on accessible fruity notes.
It shares its citrus, woody and floral accords with Avon Alpha, lasts about 5h against 5h and carries 152 community ratings.
Features a vibrant blend of fruits and florals that mirrors the lighthearted, tropical-leaning vibe of the reference.
It shares its woody, floral and sweet accords with Avon Alpha, opens on Raspberry too, lasts about 5h against 5h and carries 566 community ratings.
Leans into a sweet, fruity, and musky territory that provides a similar sensory experience to the reference.
It shares its fruity, woody and white floral accords with Avon Alpha, opens on Raspberry too, lasts about 4h against 5h and carries 220 community ratings.
A floral-forward option that captures a portion of the woody and sweet depth present in the original.
It shares its fruity, musky and sweet accords with Avon Alpha, lasts about 4h against 5h and carries 128 community ratings.
Shares a similar bright and fruity character that evokes the playful spirit of the original scent profile.
It shares its musky, fruity and woody accords with Avon Alpha, opens on Blood Orange and Raspberry too, lasts about 4h against 5h and carries 28 community ratings.
Britney Spears Prerogative Rave, at about $20 for 100 ml (estimate) — around 45% less than Avon Alpha.
Avon LOV | U Connected, at about 5h on skin, against about 5h for Avon Alpha.
Avon Будь Счастлива (Be Happy), at 82% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Avon LOV | U Connected saves you about $20 a year against Avon Alpha. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Avon LOV | U Connected comes closest at 4.6h, so it needs one re-spray to cover the day.
Avon Alpha notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-11-05.