Burberry Brit Red is discontinued — the closest scent matches you can still buy

Burberry Brit Red, released in 2004, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Burberry Brit Red: vanilla, fruity and green, about 6h on skin, projection 7/10, sillage 5/10. The alternatives below are matched to that profile.

What can I wear instead of Burberry Brit Red?

The five closest scent matches — the closest replacements for Burberry Brit Red we found, ranked by opening & dry-down similarity:

  1. Avon Soft Musk Delice Velvet Berries — 76% scent match

    Evokes the fruity warmth of Burberry Brit Red, centering around a sweet berry and soft amber profile.

    It shares its fruity, sweet and green accords with Burberry Brit Red, lasts about 4h against 6h and carries 100 community ratings.

  2. Jo Malone London Ginger Biscuit Cologne (2023) — 75% scent match

    Highlights a warm spiced ginger note that is highly reminiscent of the spicy core in Burberry Brit Red.

    It shares its fresh spicy, vanilla and sweet accords with Burberry Brit Red, lasts about 4h against 6h and carries 1,374 community ratings.

  3. O Boticário Cuide-se Bem Beijinho — 73% scent match

    Shares a comforting, warm amber character reminiscent of the rich base notes found in Burberry Brit Red.

    It shares its fruity, vanilla and sweet accords with Burberry Brit Red, lasts about 4h against 6h and carries 337 community ratings.

  4. Korres Pepper Jasmine Gaiac Wood Passion Fruit — 73% scent match

    Blends spicy pepper and exotic fruit elements in a manner that parallels the complexity of Burberry Brit Red.

    It shares its sweet, fresh spicy and vanilla accords with Burberry Brit Red, lasts about 6h against 6h and carries 277 community ratings.

  5. Imaginary Authors Sundrunk — 71% scent match

    Leans into a vibrant citrus and green opening that captures the brighter facets of Burberry Brit Red.

    It shares its citrus, green and fruity accords with Burberry Brit Red, lasts about 5h against 6h and carries 1,361 community ratings.

Which Burberry Brit Red dupe is cheapest?

O Boticário Cuide-se Bem Beijinho, at about $15 for 100 ml (estimate).

Which Burberry Brit Red dupe lasts longest?

Korres Pepper Jasmine Gaiac Wood Passion Fruit, at about 6h on skin, against about 6h for Burberry Brit Red.

Which Burberry Brit Red dupe is closest to the original?

Avon Soft Musk Delice Velvet Berries, at 76% overall scent match across the opening and the dry-down.

Will a Burberry Brit Red dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Korres Pepper Jasmine Gaiac Wood Passion Fruit comes closest at 5.8h, so it needs one re-spray to cover the day.

Burberry Brit Red notes, performance and price

Related dupe lists

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Updated 2026-10-12.