Coty Masumi is discontinued — the closest scent matches you can still buy

Coty Masumi, released in 1967, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Coty Masumi: woody, powdery and warm spicy, about 6h on skin, projection 5/10, sillage 5/10. The alternatives below are matched to that profile.

What can I wear instead of Coty Masumi?

The five closest scent matches — the closest replacements for Coty Masumi we found, ranked by opening & dry-down similarity:

  1. Tesori d'Oriente Japanese Rituals — 78% scent match

    Evokes a similar powdery and floral atmosphere to Masumi, focusing on a soft, comforting blend that sits close to the skin.

    It shares its rose, woody and powdery accords with Coty Masumi, opens on Bergamot too, lasts about 5h against 6h and carries 686 community ratings.

  2. Lattafa Perfumes Awraq Al Oud — 73% scent match

    Shares the woody and aromatic depth found in Masumi, offering a slightly more modern, resinous take on that classic mossy foundation.

    It shares its rose, woody and amber accords with Coty Masumi, lasts about 8h against 6h and carries 138 community ratings.

  3. Guy Laroche Fidji Eau de Toilette — 71% scent match

    Reminiscent of the green, floral, and woody structure of Masumi, delivering a sophisticated and classic scent profile that remains highly affordable.

    It shares its woody, earthy and powdery accords with Coty Masumi, opens on Bergamot too, lasts about 6h against 6h and carries 3,896 community ratings.

  4. Milton Lloyd Chique — 83% scent match

    This fragrance leans into the same mossy, aromatic territory as Masumi, providing a familiar earthy and floral profile that feels timeless.

    It shares its woody, earthy and mossy accords with Coty Masumi, lasts about 7h against 6h and carries 92 community ratings.

  5. Mary Kay Angelfire — 68% scent match

    Provides a similar vintage-style floral and woody impression, echoing the powdery and aromatic nuances that defined the original Masumi experience.

    It shares its aromatic, woody and rose accords with Coty Masumi, opens on Bergamot too, lasts about 7h against 6h and carries 52 community ratings.

Which Coty Masumi dupe is cheapest?

Tesori d'Oriente Japanese Rituals, at about $10 for 100 ml (estimate) — around 70% less than Coty Masumi.

Which Coty Masumi dupe lasts longest?

Lattafa Perfumes Awraq Al Oud, at about 8h on skin, against about 6h for Coty Masumi.

Which Coty Masumi dupe is closest to the original?

Milton Lloyd Chique, at 83% overall scent match across the opening and the dry-down.

How much does a Coty Masumi dupe save?

At 4 sprays a day — about 146 ml a year — Tesori d'Oriente Japanese Rituals saves you about $40 a year against Coty Masumi. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Coty Masumi dupe last a full day?

On an 8-hour day, these cover it: Lattafa Perfumes Awraq Al Oud (8.0h) — 1 of 5.

Coty Masumi notes, performance and price

Related dupe lists

Lists and reports

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Updated 2026-11-05.