Emilio Pucci Verde 072 is discontinued — the closest scent matches you can still buy

Emilio Pucci Verde 072, released in 2011, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Emilio Pucci Verde 072: green, aromatic and citrus, about 4h on skin, projection 6/10, sillage 4/10. The alternatives below are matched to that profile.

What can I wear instead of Emilio Pucci Verde 072?

The five closest scent matches — the closest replacements for Emilio Pucci Verde 072 we found, ranked by opening & dry-down similarity, with the ones still in production first:

  1. Guess Bella Vita Rosa — 81% scent match

    Shares a similar bright, fruit-kissed floral character with Emilio Pucci Verde 072, offering a vibrant everyday wear experience.

    It shares its floral, citrus and woody accords with Emilio Pucci Verde 072, lasts about 5h against 4h and carries 253 community ratings.

  2. Gloria Vanderbilt Jardin a New York — 78% scent match

    Brings a floral and woody nuance reminiscent of Emilio Pucci Verde 072, grounded in a soft, clean trail.

    It shares its white floral, floral and citrus accords with Emilio Pucci Verde 072, lasts about 4h against 4h and carries 473 community ratings.

  3. Avon Perceive Dew — 75% scent match

    Captures a watery, fresh citrus spirit that sits comfortably in the same family as Emilio Pucci Verde 072.

    It shares its aromatic, citrus and floral accords with Emilio Pucci Verde 072, lasts about 4h against 4h and carries 1,356 community ratings.

  4. Elizabeth Arden Untold Eau Fraiche — 75% scent match — discontinued

    Presents a crisp, airy floral freshness that echoes the uplifting green profile of Emilio Pucci Verde 072.

    It shares its green, citrus and white floral accords with Emilio Pucci Verde 072, lasts about 5h against 4h and carries 248 community ratings. It is listed as discontinued, so availability varies.

  5. Yves Rocher My Green Summer — 75% scent match — discontinued

    Focuses on bright citrus and leafy green notes in a manner parallel to Emilio Pucci Verde 072.

    It shares its citrus, aromatic and green accords with Emilio Pucci Verde 072, lasts about 3h against 4h and carries 118 community ratings. It is listed as discontinued, so availability varies.

Which Emilio Pucci Verde 072 dupe is cheapest?

Gloria Vanderbilt Jardin a New York, at about $20 for 100 ml (estimate) — around 70% less than Emilio Pucci Verde 072.

Which Emilio Pucci Verde 072 dupe lasts longest?

Elizabeth Arden Untold Eau Fraiche, at about 5h on skin, against about 4h for Emilio Pucci Verde 072.

Which Emilio Pucci Verde 072 dupe is closest to the original?

Guess Bella Vita Rosa, at 81% overall scent match across the opening and the dry-down.

How much does a Emilio Pucci Verde 072 dupe save?

At 4 sprays a day — about 146 ml a year — Guess Bella Vita Rosa saves you about $50 a year against Emilio Pucci Verde 072. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Emilio Pucci Verde 072 dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Elizabeth Arden Untold Eau Fraiche comes closest at 4.6h, so it needs one re-spray to cover the day.

Emilio Pucci Verde 072 notes, performance and price

Related dupe lists

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Updated 2026-09-29.