H&M Social Butterfly: released in 2024, sweet, vanilla and musky, about 4h on skin, projection 5/10, sillage 2/10. The alternatives below are matched to that profile.
The closest H&M Social Butterfly scent match we found is La Maison de la Vanille Vanille Divine des Tropiques — 83% match, about $60 (estimate) versus about $20 for a 100 ml bottle.
The five closest scent matches — the best H&M Social Butterfly dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs H&M Social Butterfly | Projection |
|---|---|---|---|---|---|
| 1 | La Maison de la Vanille Vanille Divine des Tropiques | 83% | about $60 (+200%) | 5h vs 4h | 5/10 |
| 2 | Zara Friday - Freaking Gorgeous | 78% | about $30 (+50%) | 4h vs 4h | 4/10 |
| 3 | Comptoir Sud Pacifique Vanille Abricot | 70% | about $50 (+150%) | 5h vs 4h | 7/10 |
| 4 | H&M Sun-Kissed Caramel | 88% | about $20 | 4h vs 4h | 4/10 |
| 5 | Rasasi Sotoor Seen | 73% | about $65 (+225%) | 7h vs 4h | 7/10 |
Offers a similar tropical, floral-vanilla sweetness that feels like a more concentrated version of the heart notes in Social Butterfly.
It shares its vanilla and powdery accords with H&M Social Butterfly, lasts about 5h against 4h and carries 436 community ratings.
A playful, sweet fragrance that captures the youthful, sugary essence found in the vanilla and toffee notes of the reference.
It shares its vanilla, powdery and sweet accords with H&M Social Butterfly, lasts about 4h against 4h and carries 127 community ratings.
Leans into the same sugary, fruity-vanilla territory, offering a similar cheerful and sweet impression on the skin.
It shares its vanilla, sweet and powdery accords with H&M Social Butterfly, lasts about 5h against 4h and carries 1,714 community ratings.
Shares the same sweet, gourmand DNA with a focus on warm caramel and vanilla that mirrors the cozy base of Social Butterfly.
It shares its vanilla, sweet and powdery accords with H&M Social Butterfly, lasts about 4h against 4h and carries 22 community ratings.
Provides a balanced blend of floral and sweet notes that sits in the same olfactory family as the citrus-vanilla profile of Social Butterfly.
It shares its sweet and musky accords with H&M Social Butterfly, lasts about 7h against 4h and carries 90 community ratings.
H&M Sun-Kissed Caramel, at about $20 for 100 ml (estimate).
Rasasi Sotoor Seen, at about 7h on skin, against about 4h for H&M Social Butterfly.
H&M Sun-Kissed Caramel, at 88% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — La Maison de la Vanille Vanille Divine des Tropiques actually costs about $60 a year MORE than H&M Social Butterfly. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Rasasi Sotoor Seen comes closest at 7.3h, so it needs one re-spray to cover the day.
H&M Social Butterfly notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-10-30.