H&M Solar Blur: released in 2026, white floral, woody and tuberose, about 5h on skin, projection 6/10, sillage 5/10. The alternatives below are matched to that profile.
The closest H&M Solar Blur scent match we found is Zara Gardenia — 83% match, about $45 (estimate) versus about $20 for a 100 ml bottle.
The five closest scent matches — the best H&M Solar Blur dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs H&M Solar Blur | Projection |
|---|---|---|---|---|---|
| 1 | Zara Gardenia | 83% | about $45 (+125%) | 5h vs 5h | 6/10 |
| 2 | Bath & Body Works At the Beach | 80% | about $20 (236 ml) | 4h vs 5h | 5/10 |
| 3 | Sol de Janeiro Cheirosa '39 | 80% | about $40 (+100%) | 4h vs 5h | 8/10 |
| 4 | Demeter Fragrance Salt Air | 79% | about $20 | 4h vs 5h | 4/10 |
| 5 | Parfums de Coeur Body Fantasies Signature Fresh White Musk | 76% | about $10 (236 ml) | 5h vs 5h | 6/10 |
Evokes a similar white floral and creamy sweetness reminiscent of H&M Solar Blur, with a soft musky trail.
It shares its white floral, citrus and powdery accords with H&M Solar Blur, lasts about 5h against 5h and carries 1,389 community ratings.
Captures the same salty ocean air and sun-drenched floral character as H&M Solar Blur.
It shares its salty and citrus accords with H&M Solar Blur, lasts about 4h against 5h and carries 1,305 community ratings.
Brings a warm tropical flower and coconut-adjacent creaminess that mirrors the vibe of H&M Solar Blur.
It shares its powdery and woody accords with H&M Solar Blur, lasts about 4h against 5h and carries 1,338 community ratings.
Provides a direct aquatic and salty emphasis similar to the coastal nuances of H&M Solar Blur.
It shares its salty and aquatic accords with H&M Solar Blur, lasts about 4h against 5h and carries 462 community ratings.
Offers a clean, musky freshness echoing the lighter clean dry-down of H&M Solar Blur.
It shares its musky, white floral and powdery accords with H&M Solar Blur, lasts about 5h against 5h and carries 546 community ratings.
Demeter Fragrance Salt Air, at about $20 for 100 ml (estimate).
Parfums de Coeur Body Fantasies Signature Fresh White Musk, at about 5h on skin, against about 5h for H&M Solar Blur.
Zara Gardenia, at 83% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Zara Gardenia actually costs about $35 a year MORE than H&M Solar Blur. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Parfums de Coeur Body Fantasies Signature Fresh White Musk comes closest at 4.8h, so it needs one re-spray to cover the day.
H&M Solar Blur notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-10-26.