Hamidi Marshmallow Fluff: released in 2026, sweet, vanilla and fruity, about 2h on skin, projection 7/10, sillage 0/10. The alternatives below are matched to that profile.
The closest Hamidi Marshmallow Fluff dupe we found is Kayali Fragrances Yum Boujee Marshmallow | 81 — 91% match, about $140 (estimate) versus about $30 for a 100 ml bottle.
The five closest scent matches — the best Hamidi Marshmallow Fluff dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Hamidi Marshmallow Fluff | Projection |
|---|---|---|---|---|---|
| 1 | Kayali Fragrances Yum Boujee Marshmallow | 81 | 91% | about $140 (+367%) | 5h vs 2h | 3/10 |
| 2 | Parfums de Marly Oriana | 88% | about $400 (+1233%) | 5h vs 2h | 7/10 |
| 3 | PARIS CORNER Emir Super Crush | 85% | about $40 (+33%) | 6h vs 2h | 7/10 |
| 4 | Ariana Grande Sweet Like Candy | 84% | about $35 (+17%) | 4h vs 2h | 7/10 |
| 5 | Lattafa Perfumes Eclaire | 83% | about $30 | 7h vs 2h | 5/10 |
Evokes the airy, whipped-cream and confectionary texture of Hamidi Marshmallow Fluff with a rich, sugary strawberry heart.
It shares its sweet, vanilla and fruity accords with Hamidi Marshmallow Fluff, opens on Freesia, Italian Lemon and Nectarine blossom too, lasts about 5h against 2h and carries 5,703 community ratings.
Presents a luxurious take on the fluffy marshmallow and citrus profile of Hamidi Marshmallow Fluff, though positioned at a much higher price point.
It shares its sweet, citrus and fruity accords with Hamidi Marshmallow Fluff, lasts about 5h against 2h and carries 5,058 community ratings.
Leans into a similar sweet and fruity vanillic warmth reminiscent of Hamidi Marshmallow Fluff, offering high projection on a budget.
It shares its powdery, vanilla and citrus accords with Hamidi Marshmallow Fluff, lasts about 6h against 2h and carries 142 community ratings.
Shares the sugary, marshmallow-heavy sweetness found in Hamidi Marshmallow Fluff, wrapped in a playful and youthful fruit accord.
It shares its sweet, fruity and vanilla accords with Hamidi Marshmallow Fluff, lasts about 4h against 2h and carries 6,561 community ratings.
Delivers an intensely sweet, creamy lactonic profile that echoes the heavy vanilla and sugar facets of Hamidi Marshmallow Fluff.
It shares its sweet, vanilla and lactonic accords with Hamidi Marshmallow Fluff, lasts about 7h against 2h and carries 9,759 community ratings.
Lattafa Perfumes Eclaire, at about $30 for 100 ml (estimate).
Lattafa Perfumes Eclaire, at about 7h on skin, against about 2h for Hamidi Marshmallow Fluff.
Kayali Fragrances Yum Boujee Marshmallow | 81, at 91% overall scent match across the opening and the dry-down.
Hamidi Marshmallow Fluff itself sells from 49 CAD at partnered retailers.
At 4 sprays a day — about 146 ml a year — Kayali Fragrances Yum Boujee Marshmallow | 81 actually costs about $160 a year MORE than Hamidi Marshmallow Fluff. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Lattafa Perfumes Eclaire comes closest at 6.6h, so it needs one re-spray to cover the day.
Hamidi Marshmallow Fluff notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-10-26.