Hugo Boss Pure Purple is discontinued — the closest scent matches you can still buy

Hugo Boss Pure Purple, released in 2006, is discontinued and no longer in production. The closest scent matches you can still buy are below.

Hugo Boss Pure Purple: sweet, nutty and amber, about 5h on skin, projection 7/10, sillage 4/10. The alternatives below are matched to that profile.

What can I wear instead of Hugo Boss Pure Purple?

The five closest scent matches — the closest replacements for Hugo Boss Pure Purple we found, ranked by opening & dry-down similarity:

  1. Replay Stone For Her — 83% scent match

    Evokes the fruity floral and sweet almond character of Hugo Boss Pure Purple, offering a similar comforting warmth on a budget.

    It shares its floral, sweet and amber accords with Hugo Boss Pure Purple, lasts about 6h against 5h and carries 274 community ratings.

  2. Sol de Janeiro Cheirosa '59 — 81% scent match

    Leans into a similar creamy, nutty, and sweet amber territory as Hugo Boss Pure Purple with rich, cozy depth.

    It shares its sweet, floral and fresh accords with Hugo Boss Pure Purple, lasts about 4h against 5h and carries 4,825 community ratings.

  3. Toni Gard Woman — 80% scent match

    Provides a clean, softly sweet floral impression reminiscent of the heart of Hugo Boss Pure Purple.

    It shares its sweet, floral and almond accords with Hugo Boss Pure Purple, lasts about 5h against 5h and carries 110 community ratings.

  4. S.T. Dupont Miss Dupont — 76% scent match

    Sits in a comparable sweet, ambery fragrance family with a gentle fruitiness akin to Hugo Boss Pure Purple.

    It shares its fruity accords with Hugo Boss Pure Purple, lasts about 6h against 5h and carries 299 community ratings.

  5. Nina Ricci Premier Jour — 75% scent match

    Offers a smooth, clean floral ambiance that shares some of the overall elegance of Hugo Boss Pure Purple.

    It shares its floral and sweet accords with Hugo Boss Pure Purple, lasts about 5h against 5h and carries 6,321 community ratings.

Which Hugo Boss Pure Purple dupe is cheapest?

Replay Stone For Her, at about $20 for 100 ml (estimate).

Which Hugo Boss Pure Purple dupe lasts longest?

Replay Stone For Her, at about 6h on skin, against about 5h for Hugo Boss Pure Purple.

Which Hugo Boss Pure Purple dupe is closest to the original?

Replay Stone For Her, at 83% overall scent match across the opening and the dry-down.

Will a Hugo Boss Pure Purple dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Replay Stone For Her comes closest at 6.2h, so it needs one re-spray to cover the day.

Hugo Boss Pure Purple notes, performance and price

Related dupe lists

AltScent is also free on the App Store and Google Play.

Updated 2026-10-13.