Jo Malone London Velvety Butternut: released in 2026, fresh, patchouli and green, about 4h on skin, projection 6/10, sillage 2/10. The alternatives below are matched to that profile.
The closest Jo Malone London Velvety Butternut dupe we found is Zara Fields at Nightfall 2020 — 81% match, about $20 (estimate) versus about $165 for a 100 ml bottle.
The five closest scent matches — the best Jo Malone London Velvety Butternut dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Jo Malone London Velvety Butternut | Projection |
|---|---|---|---|---|---|
| 1 | Zara Fields at Nightfall 2020 | 81% | about $20 (−88%) | 5h vs 4h | 6/10 |
| 2 | Jo Malone London Passiflora Cologne | 81% | about $85 (−48%) | 5h vs 4h | 3/10 |
| 3 | Moschino Toy Boy | 78% | about $45 (−73%) | 7h vs 4h | 7/10 |
| 4 | Ajmal Sacrifice for Her | 77% | about $30 (−82%) | 6h vs 4h | 8/10 |
| 5 | Carolina Herrera Good Girl | 76% | about $160 (−3%) | 7h vs 4h | 8/10 |
Presents a creamy, woody warmth that echoes the comforting earthiness of Jo Malone London Velvety Butternut without breaking the bank.
It shares its woody and warm spicy accords with Jo Malone London Velvety Butternut, lasts about 5h against 4h and carries 2,269 community ratings.
Evokes a similar aromatic and fresh character reminiscent of Jo Malone London Velvety Butternut, bringing a bright botanical feel to the skin.
It shares its warm spicy and aromatic accords with Jo Malone London Velvety Butternut, lasts about 5h against 4h and carries 105 community ratings.
Offers a spicy and woody profile that captures a similar energetic warmth to Jo Malone London Velvety Butternut at a friendlier price.
It shares its woody, fresh spicy and aromatic accords with Jo Malone London Velvety Butternut, lasts about 7h against 4h and carries 13,300 community ratings.
Navigates similar warm and floral-adjacent woody territory as Jo Malone London Velvety Butternut with strong lasting power.
It lasts about 6h against 4h and carries 792 community ratings.
Leans into a warmer, spiced presence that sits not far from the earthy and woody nuances of Jo Malone London Velvety Butternut.
It shares its warm spicy and woody accords with Jo Malone London Velvety Butternut, lasts about 7h against 4h and carries 25,832 community ratings.
Zara Fields at Nightfall 2020, at about $20 for 100 ml (estimate) — around 90% less than Jo Malone London Velvety Butternut.
Moschino Toy Boy, at about 7h on skin, against about 4h for Jo Malone London Velvety Butternut.
Zara Fields at Nightfall 2020, at 81% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Zara Fields at Nightfall 2020 saves you about $210 a year against Jo Malone London Velvety Butternut. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Moschino Toy Boy comes closest at 7.3h, so it needs one re-spray to cover the day.
Jo Malone London Velvety Butternut notes, performance and price
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Updated 2026-10-20.