PROUD Prime 1: released in 2025, mossy, leather and woody, about 7h on skin, projection 9/10, sillage 7/10. The alternatives below are matched to that profile.
The closest PROUD Prime 1 dupe we found is Maison Alhambra Amber & Leather — 87% match, about $25 (estimate) versus about $120 for a 100 ml bottle.
The five closest scent matches — the best PROUD Prime 1 dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs PROUD Prime 1 | Projection |
|---|---|---|---|---|---|
| 1 | Maison Alhambra Amber & Leather | 87% | about $25 (−79%) | 7h vs 7h | 5/10 |
| 2 | Armaf Club de Nuit Untold | 85% | about $35 (−71%) | 8h vs 7h | 9/10 |
| 3 | Fragrance World Barakkat Rouge 540 Extrait de Parfum | 85% | about $15 (−87%) | 7h vs 7h | 8/10 |
| 4 | Lattafa Perfumes Khamrah | 83% | about $25 (−79%) | 8h vs 7h | 8/10 |
| 5 | Rasasi Hawas for Him | 82% | about $30 (−75%) | 7h vs 7h | 6/10 |
Captures a comparable leather-forward character with earthy undertones at a fraction of the cost.
It shares its leather, animalic and earthy accords with PROUD Prime 1, lasts about 7h against 7h and carries 869 community ratings.
Evokes a similar rich aura, though leaning into a distinctly sweeter and smoother ambery profile.
It shares its woody, animalic and leather accords with PROUD Prime 1, lasts about 8h against 7h and carries 3,626 community ratings.
Presents a similar airy yet impactful sweetness that mirrors the original's sillage.
It shares its woody and animalic accords with PROUD Prime 1, lasts about 7h against 7h and carries 184 community ratings.
Shares the bold presence and dense warmth, offering a comforting sweet spice alternative.
It shares its woody and fresh spicy accords with PROUD Prime 1, lasts about 8h against 7h and carries 30,398 community ratings.
Delivers a bright, fruity opening that transitions into a robust, long-lasting performance.
It lasts about 7h against 7h and carries 11,389 community ratings.
Fragrance World Barakkat Rouge 540 Extrait de Parfum, at about $15 for 100 ml (estimate) — around 85% less than PROUD Prime 1.
Armaf Club de Nuit Untold, at about 8h on skin, against about 7h for PROUD Prime 1.
Maison Alhambra Amber & Leather, at 87% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Maison Alhambra Amber & Leather saves you about $140 a year against PROUD Prime 1. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Armaf Club de Nuit Untold comes closest at 7.8h, so it needs one re-spray to cover the day.
PROUD Prime 1 notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-10-27.