The Dua Brand In the Heart of Paris: released in 2026, iris, lactonic and earthy, about 2h on skin, projection 7/10, sillage 0/10. The alternatives below are matched to that profile.
The closest The Dua Brand In the Heart of Paris dupe we found is Lattafa Perfumes Musk Mood — 79% match, about $20 (estimate) versus about $95 for a 100 ml bottle.
The five closest scent matches — the best The Dua Brand In the Heart of Paris dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs The Dua Brand In the Heart of Paris | Projection |
|---|---|---|---|---|---|
| 1 | Lattafa Perfumes Musk Mood | 79% | about $20 (−79%) | 6h vs 2h | 6/10 |
| 2 | Al Haramain Perfumes Amber Oud White Edition | 76% | about $55 (−42%) | 6h vs 2h | 8/10 |
| 3 | Armaf Tres Jour | 73% | about $20 (−79%) | 5h vs 2h | 5/10 |
| 4 | Maison Alhambra Floral Bloom | 83% | about $20 (−79%) | 6h vs 2h | 6/10 |
| 5 | Fragrance World Noir 7 | 79% | about $20 (−79%) | 3h vs 2h | 7/10 |
While musk-heavy, it provides a clean, powdery, and slightly lactonic dry-down that sits in the same family as the reference scent.
It shares its powdery and woody accords with The Dua Brand In the Heart of Paris, lasts about 6h against 2h and carries 833 community ratings.
A brighter, cleaner take on the powdery-woody theme that shares a similar refined, airy quality with the reference.
It shares its woody and earthy accords with The Dua Brand In the Heart of Paris, lasts about 6h against 2h and carries 117 community ratings.
Features a soft floral and powdery composition that evokes a similar sense of understated elegance and comfort.
It shares its woody accords with The Dua Brand In the Heart of Paris, lasts about 5h against 2h and carries 287 community ratings.
Offers a gentle, floral-forward profile with a creamy undertone that mirrors the powdery iris and vanilla notes found in the reference.
It shares its woody and powdery accords with The Dua Brand In the Heart of Paris, lasts about 6h against 2h and carries 36 community ratings.
Captures the earthy and powdery essence of iris, providing a sophisticated, soft-focus experience reminiscent of the reference.
It shares its woody and powdery accords with The Dua Brand In the Heart of Paris, lasts about 3h against 2h and carries 7 community ratings.
Lattafa Perfumes Musk Mood, at about $20 for 100 ml (estimate) — around 80% less than The Dua Brand In the Heart of Paris.
Lattafa Perfumes Musk Mood, at about 6h on skin, against about 2h for The Dua Brand In the Heart of Paris.
Maison Alhambra Floral Bloom, at 83% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Lattafa Perfumes Musk Mood saves you about $110 a year against The Dua Brand In the Heart of Paris. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Lattafa Perfumes Musk Mood comes closest at 6.1h, so it needs one re-spray to cover the day.
The Dua Brand In the Heart of Paris notes, performance and price
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Updated 2026-10-27.