The Fruit Company Moras: released in 2024, fruity, sweet and violet, about 4h on skin, projection 4/10, sillage 1/10. The alternatives below are matched to that profile.
The closest The Fruit Company Moras dupe we found is Zara Blackberry Oud — 76% match, about $25 (estimate) versus about $15 for a 100 ml bottle.
The five closest scent matches — the best The Fruit Company Moras dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs The Fruit Company Moras | Projection |
|---|---|---|---|---|---|
| 1 | Zara Blackberry Oud | 76% | about $25 (+67%) | 7h vs 4h | 7/10 |
| 2 | The Body Shop Black Musk | 73% | about $40 (+167%) | 4h vs 4h | 7/10 |
| 3 | Malizia Bon Bons Mirty Love | 91% | about $10 (−33%) | 3h vs 4h | 4/10 |
| 4 | Demeter Fragrance Blackberry Pie | 82% | about $20 (+33%) | 3h vs 4h | 5/10 |
| 5 | Adopt Parfums Mûre Musc | 81% | about $20 (+33%) | 11h vs 4h | 3/10 |
Offers a straightforward, sweet berry profile that sits in the same family as the reference scent.
It shares its fruity, sweet and rose accords with The Fruit Company Moras, lasts about 7h against 4h and carries 205 community ratings.
While deeper and muskier, it shares the dark berry fruitiness that defines the character of Moras.
It shares its sweet and musky accords with The Fruit Company Moras, lasts about 4h against 4h and carries 1,303 community ratings.
Shares the same vibrant, sweet blackberry character found in The Fruit Company Moras, offering a playful and fruity experience.
It shares its sweet, fruity and sour accords with The Fruit Company Moras, lasts about 3h against 4h and carries 51 community ratings.
Focuses on a singular, realistic blackberry note that mirrors the core fruity profile of Moras.
It shares its fruity, sweet and violet accords with The Fruit Company Moras, lasts about 3h against 4h and carries 48 community ratings.
A simple and effective blend of blackberry and musk that echoes the primary accords of Moras.
It shares its rose, sweet and musky accords with The Fruit Company Moras, lasts about 11h against 4h and carries 1 community ratings.
Malizia Bon Bons Mirty Love, at about $10 for 100 ml (estimate) — around 35% less than The Fruit Company Moras.
Adopt Parfums Mûre Musc, at about 11h on skin, against about 4h for The Fruit Company Moras.
Malizia Bon Bons Mirty Love, at 91% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Zara Blackberry Oud actually costs about $15 a year MORE than The Fruit Company Moras. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, these cover it: Adopt Parfums Mûre Musc (11.0h) — 1 of 5.
The Fruit Company Moras notes, performance and price
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Updated 2026-11-02.