Bugatti Fashion IconiQ Blue: released in 2024, marine, woody and aromatic, about 3h on skin, projection 6/10, sillage 0/10. The alternatives below are matched to that profile.
The closest Bugatti Fashion IconiQ Blue dupe we found is Maison Alhambra Jorge di Profondo — 89% match, about $30 (estimate) versus about $45 for a 100 ml bottle.
The five closest scent matches — the best Bugatti Fashion IconiQ Blue dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Bugatti Fashion IconiQ Blue | Projection |
|---|---|---|---|---|---|
| 1 | Maison Alhambra Jorge di Profondo | 89% | about $30 (−33%) | 4h vs 3h | 7/10 |
| 2 | Lattafa Perfumes Suqraat | 86% | about $15 (−67%) | 5h vs 3h | 7/10 |
| 3 | Fragrance World Aqua Pura | 83% | about $40 (−11%) | 7h vs 3h | 7/10 |
| 4 | Armaf Tres Nuit | 82% | about $20 (−56%) | 5h vs 3h | 6/10 |
| 5 | PARIS CORNER Voux Blue Oud | 81% | about $35 (−22%) | 5h vs 3h | 8/10 |
Captures the deep, mineral-rich marine essence of the reference, offering a sophisticated and refreshing aromatic experience that lasts well throughout the day.
It shares its aromatic, marine and fresh spicy accords with Bugatti Fashion IconiQ Blue, lasts about 4h against 3h and carries 292 community ratings.
This scent leans into the same woody and aromatic territory as IconiQ Blue, providing a clean, masculine freshness that feels very similar in style.
It shares its fresh spicy, musky and aromatic accords with Bugatti Fashion IconiQ Blue, lasts about 5h against 3h and carries 1,169 community ratings.
A straightforward aquatic fragrance that mirrors the salty, marine, and driftwood notes found in the reference, maintaining a light and airy presence.
It shares its musky, marine and aquatic accords with Bugatti Fashion IconiQ Blue, opens on Lemon too, lasts about 7h against 3h and carries 225 community ratings.
Offers a crisp, aromatic, and aquatic profile that captures the fresh, marine-forward character of IconiQ Blue at a much more accessible price point.
It shares its woody, amber and aromatic accords with Bugatti Fashion IconiQ Blue, opens on Lemon too, lasts about 5h against 3h and carries 3,556 community ratings.
Evokes the salty, aromatic, and fresh spicy character of the reference, making it a reliable choice for those who enjoy a clean, sea-inspired scent.
It shares its amber, woody and musky accords with Bugatti Fashion IconiQ Blue, lasts about 5h against 3h and carries 25 community ratings.
Lattafa Perfumes Suqraat, at about $15 for 100 ml (estimate) — around 65% less than Bugatti Fashion IconiQ Blue.
Fragrance World Aqua Pura, at about 7h on skin, against about 3h for Bugatti Fashion IconiQ Blue.
Maison Alhambra Jorge di Profondo, at 89% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Maison Alhambra Jorge di Profondo saves you about $25 a year against Bugatti Fashion IconiQ Blue. Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Fragrance World Aqua Pura comes closest at 7.4h, so it needs one re-spray to cover the day.
Bugatti Fashion IconiQ Blue notes, performance and price
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Updated 2026-11-01.