Bugatti Fashion IconiQ Gold dupe — cheaper alternatives

Bugatti Fashion IconiQ Gold: released in 2024, citrus, powdery and aromatic, about 5h on skin, projection 8/10, sillage 4/10. The alternatives below are matched to that profile.

What's a good Bugatti Fashion IconiQ Gold dupe?

The closest Bugatti Fashion IconiQ Gold dupe we found is Issey Miyake L'Eau d'Issey Pour Homme — 84% match, about $35 (estimate) versus about $45 for a 100 ml bottle.

The five closest scent matches — the best Bugatti Fashion IconiQ Gold dupes we found, ranked by opening & dry-down similarity:

How the 5 picks compare on match, price and performance. Prices are estimates for a 100 ml bottle, not live retailer prices.
#AlternativeScent matchEst. price (100 ml)Longevity vs Bugatti Fashion IconiQ GoldProjection
1Issey Miyake L'Eau d'Issey Pour Homme84%about $35 (−22%)6h vs 5h7/10
2Bentley For Men Azure81%about $30 (−33%)5h vs 5h6/10
3Escentric Molecules Escentric 0280%about $160 (+256%)6h vs 5h5/10
4Lalique Encre Noire Sport78%about $20 (−56%)6h vs 5h7/10
5Guerlain Vetiver Parfum78%about $110 (+144%)7h vs 5h6/10
  1. Issey Miyake L'Eau d'Issey Pour Homme — 84% scent match

    Shares a crisp citrus and aquatic transparency with Bugatti Fashion IconiQ Gold, offering a similarly refreshing and clean profile.

    It shares its citrus, aromatic and green accords with Bugatti Fashion IconiQ Gold, opens on Bergamot and Mandarin Orange too, lasts about 6h against 5h and carries 20,294 community ratings.

  2. Bentley For Men Azure — 81% scent match

    Blends vibrant citrus with aquatic and woody facets, echoing the refreshing yet warm balance of Bugatti Fashion IconiQ Gold.

    It shares its citrus, aromatic and green accords with Bugatti Fashion IconiQ Gold, opens on Bergamot too, lasts about 5h against 5h and carries 1,269 community ratings.

  3. Escentric Molecules Escentric 02 — 80% scent match

    Evokes the bright, airy citrus and sparkling cleanliness found in the opening phases of Bugatti Fashion IconiQ Gold.

    It shares its iris, powdery and violet accords with Bugatti Fashion IconiQ Gold, lasts about 6h against 5h and carries 5,093 community ratings.

  4. Lalique Encre Noire Sport — 78% scent match

    Captures a similar fresh, green, and watery aura that mirrors the versatile daytime appeal of Bugatti Fashion IconiQ Gold.

    It shares its aromatic, citrus and green accords with Bugatti Fashion IconiQ Gold, opens on Bergamot too, lasts about 6h against 5h and carries 7,281 community ratings.

  5. Guerlain Vetiver Parfum — 78% scent match

    Brings in a refined green and woody backbone that sits comfortably in the same aromatic family as Bugatti Fashion IconiQ Gold.

    It shares its aromatic accords with Bugatti Fashion IconiQ Gold, lasts about 7h against 5h and carries 998 community ratings.

Which Bugatti Fashion IconiQ Gold dupe is cheapest?

Lalique Encre Noire Sport, at about $20 for 100 ml (estimate) — around 55% less than Bugatti Fashion IconiQ Gold.

Which Bugatti Fashion IconiQ Gold dupe lasts longest?

Guerlain Vetiver Parfum, at about 7h on skin, against about 5h for Bugatti Fashion IconiQ Gold.

Which Bugatti Fashion IconiQ Gold dupe is closest to the original?

Issey Miyake L'Eau d'Issey Pour Homme, at 84% overall scent match across the opening and the dry-down.

How much does a Bugatti Fashion IconiQ Gold dupe save?

At 4 sprays a day — about 146 ml a year — Issey Miyake L'Eau d'Issey Pour Homme saves you about $15 a year against Bugatti Fashion IconiQ Gold. Both priced at 100 ml; prices are estimates.

Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.

Will a Bugatti Fashion IconiQ Gold dupe last a full day?

On an 8-hour day, none of the 5 last a full 8 hours. Guerlain Vetiver Parfum comes closest at 6.9h, so it needs one re-spray to cover the day.

Bugatti Fashion IconiQ Gold notes, performance and price

Related dupe lists

Lists and reports

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Updated 2026-10-29.