Hugo Boss Hugo Red, released in 2013, is discontinued and no longer in production. The closest scent matches you can still buy are below.
Hugo Boss Hugo Red: fruity, sweet and green, about 5h on skin, projection 7/10, sillage 4/10. The alternatives below are matched to that profile.
The five closest scent matches — the closest replacements for Hugo Boss Hugo Red we found, ranked by opening & dry-down similarity:
Evokes the vibrant, sweet-and-metallic citrus energy of Hugo Boss Hugo Red with a modern spicy-fruity twist.
It shares its fruity, sweet and amber accords with Hugo Boss Hugo Red, opens on Pink Pepper too, lasts about 4h against 5h and carries 125 community ratings.
Offers a tart, zesty citrus opening and clean woody base reminiscent of the brisk, tart feel in Hugo Red.
It shares its citrus, green and aromatic accords with Hugo Boss Hugo Red, opens on Grapefruit too, lasts about 5h against 5h and carries 964 community ratings.
A light and breezy aromatic citrus blend that shares the sweet, energetic opening qualities of Hugo Red.
It shares its citrus, aromatic and green accords with Hugo Boss Hugo Red, opens on Galbanum too, lasts about 5h against 5h and carries 433 community ratings.
Presents a playful mix of rhubarb and sweet fruits that echoes the distinctive tart fruitiness of Hugo Red.
It shares its aromatic, green and citrus accords with Hugo Boss Hugo Red, lasts about 6h against 5h and carries 133 community ratings.
Carries a crisp, green-aromatic freshness and light woodiness that aligns with the brisk undertones of Hugo Red.
It shares its aromatic, citrus and soft spicy accords with Hugo Boss Hugo Red, lasts about 4h against 5h and carries 221 community ratings.
Alfa Romeo Perfumes Red, at about $20 for 100 ml (estimate) — around 75% less than Hugo Boss Hugo Red.
Adidas Born Original for Him, at about 6h on skin, against about 5h for Hugo Boss Hugo Red.
Alfa Romeo Perfumes Red, at 83% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Alfa Romeo Perfumes Red saves you about $80 a year against Hugo Boss Hugo Red. Assumes 100 ml bottles on both sides; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. Adidas Born Original for Him comes closest at 5.6h, so it needs one re-spray to cover the day.
Hugo Boss Hugo Red notes, performance and price
AltScent is also free on the App Store and Google Play.
Updated 2026-09-16.