Новая Заря (The New Dawn) Моя Москва (My Moscow): released in 2025, green, mossy and white floral, about 4h on skin, projection 7/10, sillage 3/10. The alternatives below are matched to that profile.
The closest Новая Заря (The New Dawn) Моя Москва (My Moscow) dupe we found is Calvin Klein CK One — 76% match, about $20 (estimate) versus about $65 for a 100 ml bottle.
The five closest scent matches — the best Новая Заря (The New Dawn) Моя Москва (My Moscow) dupes we found, ranked by opening & dry-down similarity:
| # | Alternative | Scent match | Est. price (100 ml) | Longevity vs Новая Заря (The New Dawn) Моя Москва (My Moscow) | Projection |
|---|---|---|---|---|---|
| 1 | Calvin Klein CK One | 76% | about $20 (−69%) | 4h vs 4h | 7/10 |
| 2 | The Greek Perfumer Non Binary | 73% | about $35 (−46%) | 2h vs 4h | 6/10 |
| 3 | DS&Durga Cowgirl Grass | 72% | about $175 (+169%) | 5h vs 4h | 7/10 |
| 4 | Rothenstein Deja Vu Gay | 75% | about $25 (−62%) | 3h vs 4h | 7/10 |
| 5 | KST SCENT Gay Oppa | 74% | about $30 (−54%) | 5h vs 4h | 7/10 |
Shares a similar bright, clean, green citrus opening reminiscent of the fresh character found in the reference.
It shares its citrus, green and white floral accords with Новая Заря (The New Dawn) Моя Москва (My Moscow), opens on Green Notes, Bergamot and Pineapple too, lasts about 4h against 4h and carries 23,162 community ratings.
Features a similar structural blend of fresh and aromatic notes reminiscent of the reference scent profile.
It shares its white floral, fresh and green accords with Новая Заря (The New Dawn) Моя Москва (My Moscow), opens on Pineapple too, lasts about 2h against 4h and carries 250 community ratings.
Leans heavily into green and earthy territory, offering a botanical feel that echoes the grassy top notes.
It shares its fresh, green and fruity accords with Новая Заря (The New Dawn) Моя Москва (My Moscow), opens on Bergamot too, lasts about 5h against 4h and carries 158 community ratings.
Brings a comparable fresh and musky signature that touches on similar aromatic facets.
It lasts about 3h against 4h and carries 38 community ratings.
Captures a similar playful yet fresh aura that sits comfortably in the same stylistic neighborhood.
It shares its citrus, green and fruity accords with Новая Заря (The New Dawn) Моя Москва (My Moscow), lasts about 5h against 4h and carries 34 community ratings.
Calvin Klein CK One, at about $20 for 100 ml (estimate) — around 70% less than Новая Заря (The New Dawn) Моя Москва (My Moscow).
DS&Durga Cowgirl Grass, at about 5h on skin, against about 4h for Новая Заря (The New Dawn) Моя Москва (My Moscow).
Calvin Klein CK One, at 76% overall scent match across the opening and the dry-down.
At 4 sprays a day — about 146 ml a year — Calvin Klein CK One saves you about $65 a year against Новая Заря (The New Dawn) Моя Москва (My Moscow). Both priced at 100 ml; prices are estimates.
Across 2,358 originals, the median designer bottle is $120 and its closest match $30 — the Dupe Report 2026.
On an 8-hour day, none of the 5 last a full 8 hours. DS&Durga Cowgirl Grass comes closest at 5.2h, so it needs one re-spray to cover the day.
Новая Заря (The New Dawn) Моя Москва (My Moscow) notes, performance and price
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Updated 2026-10-23.